Moonrise Cinemas Ad

Moonrise Cinemas is a family- friendly outdoor movie theater, beer garden, and restaurant opening in Plymouth, MA in Spring 2021. Its two heads of business, Tito and Andrew, are aiming to innovate in the outdoor theatre space providing more for its audience than just movies and popcorn. With attractions like a chef-inspired menu, craft beverages, live entertainment, and movies, it might be better described as a gastropub with a theater.

I cut this video with stock footage to help tell their brand story while they prepare to launch. Since they are “disrupting” in this space, you can imagine how hard it was to find stock assets that depict all the different aspects of their brand. We focused on highlighting six key areas of their business to help best communicate the variety of experiences a night out at Moonrise can offer.

The stock assets were acquired from Storyblocks, graphics and animations were done with their branding, and everything was edited in FCPX. VO was provided by Rachel Dulude.

With the vaccine rolling out and weather warming up, I can only imagine how popular safe, all ages, outdoor entertainment will be in 2021. Like Moonrise Cinemas on Facebook!